Business

March 25, 2020
What to do as a creative in response to COVID-19

This is truly an unprecedented season in our lives with the COVID-19 crisis. It's the top of everyone's mind and the main topic in most conversations. I've been talking with lots of clients, agency partners, and creatives over the past week and the outlook isn't great at face value. With lots of people losing their […]

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February 26, 2020
Why you need a CRM for your creative business

As your business grows, it's important to consider having a CRM (Customer Relationship Manager) to track your leads and sales. I can't tell you how many potential jobs I lost early on in my career just because I forgot to follow up and keep up with people I spoke with. It doesn't matter if you're […]

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January 2, 2020
Starting off the new year right as a creative

The turn of the year is traditionally a great time to reflect on the past twelve months and to look ahead at the next year. For many corners of the creative world, the holidays are a slower time for work and you may have extra time to be thinking about your business. I’ve been wrapping […]

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December 30, 2019
Traveling with gear for photographers and videographers

I’ve traveled here in the US extensively with equipment, and have also done a few trips abroad. I typically hire local crews when I travel for jobs, which means I'm flying solo most of the time... and lugging gear through the airport by myself. I made a lot of mistakes with overpacking and not planning […]

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August 1, 2019
Taking a vacation as a freelancer or creative business owner

When was the last time you really took a vacation as a freelancer? Did you actually take a break, or did you end up worrying about work the whole time? This past weekend, my wife Melinda and I, took a few days to go to a lake house with her family. It was perfect timing […]

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July 23, 2019
How to Start a Creative Business from Scratch

I can't say that I saw myself not going to work for a studio or corporate America when I graduated from college, but through a few great mentors and friends, I found myself creating something for myself. I was working for a wedding videography company when a friend talked me up to a couple they […]

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May 29, 2019
The Complete Photo and Video Media Backup Workflow

Disclosure: There are some affiliate links below, but these are all products I highly recommend. I won’t put anything on this page that I haven’t verified and/or personally used. My video production business generates a TON of data each week and keeping track of it used to keep me up at night. We're talking actual nightmares […]

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May 14, 2019
How to start a podcast

Podcasting is a great way to build a community, share your messaging, and build a brand. I've done podcast launch consulting, editing, and recently helped launch and produce The Buzzer Podcast. Podcasting is a great way to connect with people, so you'll want to think through how you're going to build a community and an audience. […]

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January 19, 2019
Breaking the cycle of "Feast or Famine" for Creatives

Over the years, one of the biggest challenges I faced and learned to understand was the seasonality of working in the creative world, something that greatly contributes to the cycle of Feast or Famine. There were some months I'd be so busy that I could hardly keep up, which were also great months financially. Then others […]

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September 14, 2018
9 Ways to Avoid and Beat Creative Burnouts

Most creative entrepreneurs will face creative burnout at some point or many points in their careers. It's the feeling of disinterest with your work, lacking creativity and motivation, and general exhaustion with work. That mental block that keeps you from pursuing what you love. It's a something that leaves you drained and your work will suffer.  […]

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